Delta Center speaks to Leland Rotary

Delta Center staff establish one of the new locations participating in the MDNHA Passport Program.

Delta Center staff establish one of the new locations participating in the MDNHA Passport Program.

The Delta Center for Culture and Learning was recently asked to be a guest at the Leland Rotary Club. Dr. Rolando Herts, director of the Delta Center and the Mississippi Delta National Heritage Area, gave the audience an update on the MDNHA and its new Passport Program.

Delta Center staff members Lee Aylward and Heather Miller briefed the group on how the MDNHA Passport Program is working to bring tourists to the Delta region.

The Delta Center then delivered passport stations to two Leland locations that have elected to take part in the program — the Kermit the Frog Museum and the Highway 61 Blues Museum.

The MDNHA sponsored the initial placement of one passport station in each of the Delta’s 18 counties. In Washington County, where Leland is located, the first passport was placed at the Washington County Convention and Visitors Bureau. Leland is the first municipality in the Delta to sponsor its own participation in the program by purchasing passport stations.

“The Mississippi Delta National Heritage Area is pleased that Leland has taken the initiative to sponsor passport stations in their community through these iconic museums,” said Herts. “All MDNHA municipalities have the same opportunity to participate in the Passport Program. When done in a strategic way, participation in the program can encourage increased visitor activity, including local dining and shopping, as well as positive word of mouth about community attractions.”

Photos of the Leland passport stations will be included on the official list of MDNHA Passport Program locations, available at http://www.msdeltaheritage.com/ms-delta-national-heritage-area-mdnha-passport/.

Delta-based municipalities, businesses, cultural attractions, heritage sites, or other organizations that are interested in participating in the Passport Program should contact The Delta Center regarding the application process. For more information, call 662-846-4311 or email Heather Miller at hmiller@deltastate.edu.